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CK Mondavi Announces Second Annual Program Supporting The Intrepid Fallen Heroes Fund

CK Mondavi, a wine brand owned and operated for four generations by C. Mondavi & Family, announced today that the company is raising funds that will support The Intrepid Fallen Heroes Fund (IFHF).  Through an in-store promotion kicking off May 1, 2013, and lasting through August 31, 2013, the company will donate up to $50,000 that will lend support to the families of military personnel lost in service and for severely wounded military personnel and veterans.

“At CK Mondavi, not only is American-made wine important to us, but so is our family and our country,” says Marc Mondavi, co-proprietor of CK Mondavi.  “Through our combined support of these heroes, we can raise awareness for a meaningful cause that resonates with us.  My 98-year-old father, Peter Mondavi Sr., is a World War II veteran and still very involved in the business.  Through his guidance, our family wants to help repay the debt that all Americans owe our brave military personnel for the sacrifices they have made in service to our nation.  This program gives us the opportunity to show our appreciation for their bravery and selfless commitment to maintaining our freedom."

“We’re grateful to CK Mondavi for their dedicated support of our troops and our veterans,” said David Winters, President of the Intrepid Fallen Heroes Fund.  “We are always humbled when great American companies step up to help those who have worn our nation’s cloth into battle and help those who need it most.”

CK Mondavi is an American family owned and operated producer of popular-priced wines offering exceptional value and consistent quality.   All grapes are grown in America, California to be exact, and the wines are 100% produced and bottled in the United States. This commitment to American soil ensures maximum wine quality and reflects a dedication to supporting American jobs.

About CK Mondavi
CK Mondavi is a family-owned producer of popularly priced wines offering exceptional value and consistent quality.  The wines are produced under the close stewardship of C. Mondavi & Family.  CK Mondavi harvests grapes at their peak of ripeness from prime California vineyards, including their family-owned vineyards in the Dunnigan Hills AVA. The portfolio consists of Chardonnay, Cabernet Sauvignon, Merlot, Pinot Grigio, Moscato, Sauvignon Blanc, White Zinfandel, Zinfandel and Scarlet Five, a proprietary blend.  For more information, visit www.ckmondavi.com.

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Media Contact:
Elaine Mellis
C. Mondavi & Family
Office (707) 254-2267
Cell (415) 509-7576
emellis@cmondavi.com